You can very well try to automate your beautiful website to the extent possible. At the same time, you have to remember the fact that to make your website automated requires more knowledge than standard HTML.

On the other hand, you can automate your website as well with plain HTML, i.e the code that websites are called in HTML, too. If you are a beginner, take it easy and do not lose control. There are good books about html available online.

There are many programs that can be used as a tool to automate many processes. You can know more about them later on. Another great way is to let visitors fill your website with content. There are many examples of how it can be done.